women in french revolution essays

women in french revolution essays Most people think that women have nothing to do with the revolution. Especially women in France, they were fated to play domestic role in the family rather than political. Jean-Jacques Rousseau, a philosopher who agreed that the ideal woman of the revolution was a housekeeper. Were women really that useless? Women absolutely were not made to marry, keep house, and raise children. They could do anything no different from men. During the French Revolution, women participated and played important roles in many ways. Queen Marie Antoinette was behind many political situations during the French Revolution. She was a daughter of Holy Roman Emperor Francis I and Austrian Empress Maria Theresa. She was arranged to married to the dauphin of France, who later became King Louis XVI, at the age of fifteen. Her marriage had been made to strengthen an alliance between France and Austrian. The French did not agree with that, they hated the queen for her Austrian blood. They felt not safe under the monarchy of Austrian queen. Marie Antoinette was one of the causes of the revolution. People get upset knowing that Marie was living her luxurious life with a large number of men. She was not doing her job but looking for fun at the gambling table with her adulterer, Count Axel Fersen. She convinced King Louis XVI to ignore the financial problems and spend all the money on her. The French blamed Marie for the shortage of bread and this was the first sign of the revolution. Marie strongly opposed the revolution by asking for help from her brother, Joseph II of Austria. France declared war on Austria in 1792 because Austria wanted France to recall the old regime society of noble and clergy estates. French troops were conquered although they were much more stronger then Austrian troops. People felt Marie Antoinette was the reason that French troops were defeated unbelievably easily. Marie wanted the King to continue his absolute power in France. She be...

A Funny Thing About William

A Funny Thing About William A Funny Thing About William A Funny Thing About William By Maeve Maddox US Social Security records indicate that the five most popular boys’ names in 1915 were John, William, James, Robert, and Joseph. In 2014, the top five were Noah, Liam, Mason, Jacob, and William. Not only has William remained a popular given name for 100 years, it has become doubly popular with the newcomer Liam. Liam is another version of William. Of Germanic origin, William is a compound of the Old German element vila, â€Å"will† or â€Å"resolution,† and helm, â€Å"helmet.† The name can be translated as â€Å"helmet of resolution† and occurs in different forms in different modern languages: German: Wilhelm English: William Irish: Ulliam (shortened to Liam) French: Guillaume Spanish: Guillermo Italian: Guglielmo Portuguese: Guilherme According to an article at MooseRoots (a genealogy research engine), in 2014, William was the most popular name given to newborn boys in 14 states, and Liam the top name in 17 states. The article suggests that William is more popular in the South and Liam in the North, but a closer look at the state-by-state statistics given on another part of the site shows that in several of the states in which Liam is number one, William is close behind. In eleven states, both William and Liam rank in the top three: Idaho Iowa Kansas Maryland Minnesota Missouri North Dakota Oklahoma Utah Virginia Wisconsin Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Vocabulary category, check our popular posts, or choose a related post below:85 Synonyms for â€Å"Help†3 Cases of Complicated HyphenationHow to Send Tactful Emails from a Technical Support Desk

Analysis Hitler as leader Assignment Example | Topics and Well Written Essays - 2500 words

Analysis Hitler as leader - Assignment Example In addition, the paper will also shed some light on Hitler’s leadership using two concepts of current leadership constructs of Power and Influence. On April 20, 1889 in Braunau-am-Inn, Austria, a youthful peasant girl, Poelzl Klara and her husband Alois Hitler Schickelgruber gave birth to a baby son. Growing up, Hitler began going to school at the age of six, although his family kept shifting from one village to another around the town of Linz. Shirer (1960) makes it clear that Hitler had a younger brother, by the name Edmund. Edmund only managed to live until the age of seven. The young Hitler was a discontented child, moody, lazy and was deeply hostile towards his authoritative father, but was very close to her industrious mother. Finally, his mother passed on from cancer, which was a shattering blow to Hitler. Greatly affected, Hitler’s performance at school nosedived. He left school at the age of seventeen after spending four years in Realschule. He quit school with the dreams of becoming a successful painter. In October 1907, Hitler left his hometown for Vienna, where he remained until 1913 leading a life of a vagabond and societal reject. Hitler’s rejection of his application to join the Viennese Academy of Artistry greatly embittered him. He decided to indulge in odd jobs like hawking of sketches in the taverns of Vienna and a watercolor painter. Fest (1970) observes that Hitler was so miserable and frustrated, which he compensated for by engaging the societal low class and cheap men in low-priced cafà ©Ã¢â‚¬â„¢s and taverns in talks about his grandiose dreams for a greater Germany. He openly declared his hatred for the Marxists and Jews, as well the cosmopolitan Habsburg monarchy and the liberalists. Liddell Hart (1971) draws attention to the fact that Hitler’s aggression and hatred were fuelled by the rejection of his application to join the Vienna Academy

Business Models and Planning Chapter Questions Assignment - 1

Business Models and Planning Chapter Questions - Assignment Example This saw poorly thought out business models become the downfalls of many dotcoms. On the other hand, however, business model is said to date back to the earliest days when business just begun and merely used to describe how a company generates it money. There is a variation in simplicity or complexity of a business model. For this case, business model can be either simple or very complex. Looking at an example of a business model, a restaurant’s business model is described as to make money through cooking and serving food to the hungry lot of customers. This is an example of a simple business model. A television’s business model may seem to be not clear as it is not very vivid how they make their money. Some make money through advertising for other companies while others get money by selling particular products. This makes this kind of business model to look very complex. 2. What does it mean to innovate the business model? Sometimes a business can reach a stage where it does not make any positive proceeds anymore. Mostly, this takes place at a stage in a business known as decline stage. At this point, the business has lost competition in the market to new entrants or aggressive competitors. The level of revenues has reduced and the business is nearing its end time of closure. To enable the business stay alive and regain its competitive edge so much that it makes profit once again and stimulate company growth, the management must reinvent the business. By this, new strategies must be put in place and all such strategies must be aimed at a major element which is customer satisfaction. This is process of business reinventing itself to regain competitive edge and improve business growth is what is known as business model innovation. When working on a business innovation model, the management needs to consider factors such as the weakness of the current business. This gives the management a point of action in order to improve competitive edge by working to

Compare and Contrast the Philisophical Contributions of Nietzsche and Mill Essay Example for Free

Compare and Contrast the Philisophical Contributions of Nietzsche and Mill Essay Compare and contrast the philosophical contributions Nietzsche and Mill make to our understanding of political and social tyranny. Both philosophers, Nietzsche and Mill make contrasting and similar contributions to our understanding of the two terms. I intend explore how each philosopher does this and the differences and similarities between their two philosophies. Before comparing and contrasting the contributions of both Nietzsche and Mill to our understanding of political and social tyranny, it is important to define exactly what these terms mean, and to distinguish between the two. Political tyranny on the one hand is the imposition of positive liberty by a tyrant to an individual or a collective group of individuals. That is, a situation where a certain way of life is dictated to citizens through the presence of obstacles, barriers or constraints. If we lived in a politically tyrannical society, we would be living under the control of a dictator, ruled by a single governing body. Furthermore, the pressure for an individual to conform to these rules can be seen as a result of ones fear of public disapproval a recognised form of social tyranny. Philosopher John Stewart Mill, rigorously educated by his philosopher father James Mill, began making contributions to politics and philosophy from the early 1830s, when he wrote profusely on such political and philosophical matters. He was greatly influenced by the works of Jeremy Bentham and his interested in Utilitarianism. Mills book, On Liberty published in 1859 and written with his wife, saw Mill move away from the Utilitarian notion that individual liberty was necessary for economic and government efficiency and advanced the classical defence of individual freedom as a value in itself. It advocated moral and economic freedom of individuals from the state. His basic argument is simple: liberty from political and social tyranny is good because it allows for new and improved ideas to evolve and good because liberty forever puts old ideas to the test. His ideas were and still are enormously influential and the ideas presented remain the basis of much political thought. In On Liberty Mill refers to tyrannical societies of the past where liberty meant protection from the tyranny of political rulers. They consisted of a governing One or a governing tribe, who derived their authority from inheritance or conquest. (NZ) To prevent the weaker members of society from being preyed upon by innumerable vultures it was thought that there should be an animal of prey stronger than the rest. The aim being to set limits to the power of the tyrant. With this came a time where, as human affairs progressed, what was wanted was that rulers should be identified with the people, and that their interests should be the interests of the whole nation. This, Mill refers to as the tyranny of the majority which was held in dread (and commonly still is.) At this point, Mill is suggesting that majority rule itself could become a tyranny and that the suppression of minorities by the majority should be taken as a serious threat to a fair and just society. Mill claims that society as a whole can issue wrong mandates and practice a tyranny more formidable than many kinds of political oppression. He argues therefore that protection against political tyranny is not enough: there also needs to be protection from social tyranny or the tyranny of prevailing opinion the latter being harder to achieve protection from. Mill saw that this kind of political tyranny could prevent the development of individualistic behavior. Such tyrannies could work in two ways: through the adoption of laws which operate against idiosyncratic, non conforming or dissenting individuals. Or, through the power or pressure of public opinion, (which is notoriously prone to error, superstition or tradition.) Hence Mill argued that public opinion should not be a law that everyone should conform to, and that the individual should have protection of the law against the prevailing sentiments of society. Essentially, we each need freedom to develop our individuality. So for Mill, the central problem is therefore to establish the legitimate extent to which the state can interfere in the affairs of individuals whilst maintaining acceptable levels of individuality. Mills answer is clear and is demonstrated through his Harm Principle which states that the only purpose for which power can be rightfully exercised over any member of a civilized community, against his will, is to prevent harm to others. His own good, either physical or moral, is not sufficient warrant. -So Mill is referring to not just any harm, but specifically physical harm. If a person is harmed then his or her sovereignty over self no longer exists because sovereignty is after all the foundational position of power; this is Mills justification of the harm principle. Children and those who cannot take care of themselves are allowed to be interfered with beyond the harm principle as they may well harm themselves unintentionally; such children and those who cannot take care of themselves do not, and cannot, have sovereignty over self. Applying Mills Harm Principle strictly to current law would therefore remove paternalistic laws. For example there would be no reason to prohibit the laws prohibiting suicide, or drug taking or the wearing of seatbelts or crash helmets. From this perspective, laws that attempt to control such self regarding actions are wrong. They stunt the possibilities for individual development; the state should not be like an over protective parent, as for Mill, this does nothing but prevent the development of fully mature adults. Mills argument primarily questions what is the rightful limit to the sovereignty of the individual over himself? And how much of human life should be assigned to individuality, and how much to society? Mill says, to individuality should belong the part of life in which the individual is interested: to society, the part which chiefly interests society. Essentially, what are the limits of the law and what are the abilities of the individual? Evidently for Mill, the idea that the state should be involved in self regarding actions is entirely wrong. The individual must be allowed maximum freedom of choice in matters that are to do with personal choice His assertion reflects his own strong commitment to the idea of individual liberty and the belief that free individuals develop into more fully formed human beings. His arguments essentially reflect a strong belief in human reasoning and the ability for all of us to develop into mature autonomous individuals. Mills approach is therefore libertarian in that he saw the confining controlling state as a danger: whereas a society populated with free thinking individuals is a mature and successful society. Specifically referring to social tyranny, Mill states that though society is not founded on a contract, everyone who receives the protection of society owes a return for the benefit meaning, if you conform to society, or public opinion, you will receive protection, i.e. you will not be condemned by society. Mill furthermore claims that it would be a great misunderstanding to suppose that this doctrine is one of selfish indifference about the well being of others. There is indeed a need for an increase in the exertion of promoting the good of others, but Mill feels this can be done without physically or mentally punishing those who behave in a way that people dont agree with. Benevolence can find other instrument than whips and scourges, either of the literal or metaphorical sort So, if a person shows rashness, obstinacy or self conceit or pursues animal pleasures at the expense of those of feeling and intellect, it is expected that they will be lowered in the opinion of others. But, Mill makes it clear that we are not bound to seek the society of such an individual. We have a right to avoid it, and a right to caution others against the individual. If he displeases us, we my express our distaste: but we shall not feel called upon to make his life uncomfortable So if an individual has made a bad choice, we shouldnt condemn them further. If he has spoiled his life by mismanagement, we shall not for that reason desire to spoil it further At this point, Mill makes a clear distinction between the part of a persons life which concerns only himself and that which concerns others. He questions how the conduct of a member of society can be a matter of indifference to the rest of society, no person is entirely isolated. If he damages his property, he does harm to those who derived support from it, or if he deteriorates his bodily faculties, he becomes a burden on others. So even if his actions do no direct harm to others, he is never the less detrimental by example. As a liberalist, Mill stresses the importance of the individual and freedom. In a liberal sense, freedom means individual freedom. You are at liberty to do as you wish, there are no constraints upon how you choose to live your life, you are able, unhindered by tradition or inherited position to achieve your full potential. This idea opposes the characteristic of political tyranny i.e. the imposition of positive freedom; restriction and barriers. As Isaiah Berlin explained, negative and positive liberty are not merely two distinct kinds of liberty; they can be seen as rival, incompatible interpretations of a single political ideal. There are different ways to define liberty within a society. Isaiah Berlin talks about the two different types. Berlin agrees with the idea of negative liberty and thinks the purpose of government is not to show any visions of life; rather, it is to give them freedom to find out for themselves what the good life is. Berlin supposes that there should be a small government that will protect everyones individual rights. In a society where negative liberty is prevalent problems begin to arise when you begin to worry about government and not your private life. Negative liberty also allows everyone to have a sphere of rights. You are also able to become what you want and you have more self-control, because there is no pressure to conform to the norm of the community in order to keep the society running smoothly. Rousseau, an advocate for positive liberty thinks that self-mastery is necessary for us as individuals and says that we should want to be the masters of our own life. Positive liberty is, Wishing to be a subject, not an object; to be moved by reasons, by conscious purposes, which are my own, not by causes which affect me, as it were, from outside. By participating in your government and thinking for yourself you can achieve self mastery. By having political self-mastery you are free to form a society which forms your values, which leads to democracy. Mill, as a liberalist, believes there ought to be a minimum area of personal freedom which on no account can be violated. Mill says, If this boundary is overstepped, the individual will find himself in an area too narrow for even that minimum development of his natural faculties which alone makes it possible to pursue, and even conceive, the various ends which men hold good or right or sacred. Mill says there must a certain amount of personal freedom so that you grow as an individual, so therefore, there needs to be a distinction between private life and public authority. Freedom for the pike is death for the minnows; the liberty of some must depend on the restraint of others. In this type of society some people are held back for the betterment of others. The idea that for every person on top there must be someone below them must be accepted. The other philosopher in question, Frederic Nietzsche, German philosopher of the late 19th century challenged the foundations of traditional morality and Christianity. He believed in life, creativity, health, and the realities of the world we live in, rather than those situated in a world beyond. Like Mill, Nietzsche wanted to replace old values with new ones. He wanted to move towards a new type of human being. The Uberman In Nietzsches writing, Beyond Good and Evil he speaks of the new philosophers individuals of socio intellectual status who must pave the way forward for a new world. Who must rise above the confinements of political and social tyranny. Essentially, through asserting their will to power. Nietzsche refers to these individuals as the aristocrats, the elites. These noble men will assert their will to power. An ability that will have been passed down from generations. The new philosophers or noble breed will possess the master morality the morality of the aristocratic, that which makes values for others and sees itself as noble. At this point, Nietzsche introduces the notion of superiority the idea that these free spirits or new philosophers will assume a place of superiority in the social and intellectual hierarchy over those who are confined by political and social tyranny. In several aphorisms, he emphasizes a higher type of man, one who believes and demands an order of rank and disdains democracy and equality. Those inferior individuals, he refers to as the herd. The herd succumb to social and political tyranny, and so are slaves to it and they can not change. It is not in their genes. It is ok for the herd to be confined by political and social tyranny, but not for the elites. The elites must be the dominant force, not controlled by a force. Nietzsches fundamental principle is the will to power. Nietzsche refers to it as an essence of life. For Nietzsche, the underlying driving force of change is will. All drives come from a will to power, which is; the drive for freedom and domination over other things. We see it in our daily lives; in every argument there is a striving force for mastery and victory; even in the hierarchical nature of organisations e.g. manager vs. worker, teacher vs. pupil, politicians, preachers and even in the sex act itself. But, for Nietzsche, political and social tyranny seeks to tame this primeval drive and to suppress it. It is the weak and the herd who let their desires and will be suppressed. It is the role and duty of the new philosopher to cultivate it. Nietzsche strongly attacks religion. Especially Christianity. For Nietzsche, religion is a modern manifestation of political and social tyranny. Religion seeks to suppress the will to power. He refers to religion as an ongoing suicide of reason and has similarities with Freud in that he thinks religion is a neurosis or mental illness. Wherever the religious neurosis has appeared on earth we find it tied to three dangerous dietary prescriptions: solitude, fasting and sexual abstinence. So for Nietzsche, being a Christian, means denying ones desires, it means self sacrifice for the sake of God (whom he believes is dead) and showing pity and charity for others allegedly leads to the elevation of the weak-minded. Nietzsche believes we shouldnt show such charitable acts, or make unnatural sacrifices. Christians are the herd, because they follow such beliefs and live their lives by them. The herd are not in control of their lives, for they live by a set of principles that are not their own. Christianity as a form of tyranny takes over the individual. We self mutilate when we feel guilty. Nietzsche says we shouldnt feel guilty, as its better to do something and experience it, taking from it what we will, rather than be told not to do it at all. Political and social tyranny does not give an individual the chance to do this and places restrictions upon the individual. Like Mill, Nietzsche valued individualism above all else, but he saw that as a result of the acquiescence to social and political tyranny (e.g. religion) followed a herd mentality where everybody follows one another for fear of disapproval by public opinion, or in the case of religion, disapproval by God. The herd has given up their will to political and social tyranny. And so are weak to their superiors, as reflected in their values. But Nietzsche suggests that people want this. He refers to slaves wanting and accepting political and social tyranny, and relating to the modern manifestation of this through religion, it provides truth and certainty. The slave is led by a superior guide, and wants to be, because it is comforting. So hence, Nietzsche sees the Enlightenment or age of reason as enraging to the slave because it removes an Absolute Truth I.e. God. So forth, the slaves have to find their own truths. Both philosophers contribute from different stand points. Mill on one hand speaks from a liberalist perspective. Liberals see humans as essentially rational thinking creatures capable of making informed decisions and despises the kind of paternalistic controls of a political tyranny that characterised the previous feudal period. Where Nietzsche on the other hand comes from an elitist standpoint. So, for Nietzsche, the most human or natural of societies are those based on aristocratic principles. Thus, societies with clear and very wide social class divides are the most appropriate of humanity. Clearly defined class distinctions that Nietzsche would have liked are the times of the Ancient Greeks, Romans, Feudalism and even aspects of Nazism. Orders in which richness, excess, cruelty and sensuality were encouraged. This is where a major difference between Nietzsches philosophy and Mills becomes apparent. Mill criticises the political control of a tyrant on an individuals freedom, yet Nietzsche claims that these aristocrats are living for themselves The aristocrats have asserted their will to power over the people. He justifies this by saying that these societies are natural, because the will to power was exercised properly, by the powerful over the weak. Both have similar views on the topic of religion, arguing that no longer should one set of religious truths be imposed on a population. To move forward, to progress, is to explore the world through the exercise of human reason and critical enquiry. For Nietzsche, we must continually question everything, for there is no absolute truth. We have to find our own truth. We do this by being individual, and not following a herd. For Mill, we are rational thinkers, and bases his theory on this view that we will come to sensible conclusions. Hence, both philosophers advocate maximising negative liberty as a necessary condition for human flourishing. With the freedom to be individual without the barriers or constraints of tyranny, we as a society and as individuals progress and new ideas are formed. New values are made, replacing old ones. The Elitist vs. the Liberalist approach is where the two philosophers differ in attitudes. Taking into consideration a rejection of negative liberty, this could be used to pave the way for an alternative account.

Elie Wiesels Night and Alicia Appleman-Jurmans Alicia :: Elie Wiesel Night Essays

ElieWiesel's Night and Alicia Appleman-Jurman's Alicia    Wars between groups of people over race, religion, and beliefs have been fought throughout human history. Millions of people have been killed simply because of what they look like, whom they worship, how they live, and what they believe in general. However, it was not until after Hitler's Holocaust that the terms "genocide" and "ethnic cleansing" - the systematic destruction of entire groups of people for petty and irrational reasons - came into use. Hitler's holocaust was different than all of the wars fought for cultural reasons that came before the Holocaust. The Nazis did not wish to simply subdue the Jews, oppress them, and try to force their beliefs upon them. Instead, Hitler and the Nazis wanted nothing less than the complete annihilation of the Jews, and everything related to Judaism. Hitler's campaign against the Jews was hardly a war. Rarely did the killers encounter large, armed and organized bodies of Jewish soldiers. Rather, the Nazis encountered largely defe nseless ordinary people: women, businessmen, farmers, and the elderly. Most vulnerable of all the victims were the children. On the weakest members of society, the Nazis showed perhaps the least mercy.    Children are always less suited for physical hardship than all but the frailest of adults. Children can not travel on foot long distances, go without food, or resist disease as well as adults. Clearly, this made them extremely vulnerable to the will of the Nazis during World War II. They could not endure the long death marches, starvation, and disease inflicted upon them by the Nazis as well as adults could. As a result, in a purely physical sense, the Holocaust must have been far more torturous to children than to adults.    Often, the Nazis specifically targeted children. Upon his arrival at Auschwitz, ElieWiesel was told to lie about his age by a Jew already imprisoned there. If he had given his real age, fifteen, he would have likely been immediately sent to the gas chambers. Instead, by saying he was eighteen, he was spared immediate death in order to be put to work (Wiesel 28). Shortly thereafter, Wiesel witnessed "a lorry ...at the pit and [delivering] it's load - little children.

PlayStation Marketing Mix & Environment & Target Essay

The PlayStation brand is a series of video game consoles created and developed by Sony Computer Entertainment. PlayStation was the idea of Ken Kutaragi, who known as â€Å"The father of the PlayStation†, a Sony executive who had just come out of his hardware engineering division at that time. The console’s origins date back to 1986 where it was originally a joint project between Nintendo and Sony to create a CD-ROM for the Super Nintendo. The PlayStation made its debut at the Consumer Electronics Show in June 1991 when Sony revealed its console, a Super Famicom/SNES with a built-in CD-ROM drive. However, a day after the announcement, Nintendo announced that it would be breaking its partnership with Sony. The deal was broken by Nintendo after they were unable to come to an agreement on how revenue would be split between the two companies. The breaking of the partnership infuriated Sony President Norio Ohga, who responded by appointing Kutaragi with the responsibility of developing of the PlayStation project to rival Nintendo. The original PlayStation released in December 1994 was the first of the ubiquitous PlayStation series of console and hand-held game devices. Target Market They targeted at fans of video games and teenager or audience starting at 17+ and the focus is more on the male. Of course the games themselves have limits on who can play them, depending on the â€Å"content rating† on the game’s cover. Sony developed the PlayStation with the intention of hitting a wider, especially the older generation of gaming enthusiasts. Marketing Mix * Product: â€Å"A successful marketing efforts result in product that become a part of everyday life†, and that what Sony reached by offers games of all genres to match customers gaming preference. With its product PlayStation they have succeeded in satisfying the customers’ wishes by developing it among the time as requirements of the customers and their needs. * Distribution Decisions with respect to distribution focus on making the product available in adequate quantities at places where customers are normally expected to shop for them to satisfy their needs. Selecting the appropriate retailers or wholesalers is an important thing. PlayStation covered the market. It’s distributes it in various channels, customer buy it from the retailers recognized by Sony, and these retailers buy the products directly from the company itself. * Promotion Promotion is a key element of marketing program and is concerned with effectively and efficiently communicating the decisions of marketing strategy. A company’s promotional efforts are the only controllable means to create awareness among publics about itself, the products and services it offers, their features and influence their attitudes favorably. Advertising campaign carried out by Sony to promote their product for PlayStation was big, they published video clips on the Internet, and they have advertisements in television screens, newspapers and magazines all over the world and other promotional media are very important in term of creation awareness about it. Some of the phrases in the ads are: â€Å"Live In Your World. Play In Ours.† â€Å"Wherever, Whenever, Forever.† The most notable of recent PlayStation commercials is the series of â€Å"It Only Does Everything†, these commercials garnered popularity among gamers. * Price Pricing decisions are almost always made in consultation with marketing management. Customers directly relate price to quality. PlayStation is with price range from moderately-high. Here in Saudi Arabia its price varies from SR 1300 to 1700 first raises the market, and then begins gradually decrease its. Marketing Environment * Competitive Biggest competitors to PlayStation are Wii of Nintendo and Xbox from Microsoft. The competition among them is very strong, PlayStation sales dropped against Wii at the beginning of 2008, and one of the reasons is its low price. *Numbers in thousands * Technological The current penetration of Internet creates the stimulus for the increase use of Internet as information. The introductions of new technologies have changed the nature of customer’s expectations, creating new zones of tolerance. Today, customers expect more flexibility, speed and dependability from retailers, than before the introduction of web-based technologies. * Sociocultural The price has become the key determinant of purchase choice. Various consumers are always looking for the best price opportunities. Also, research shows the large number of UK consumers’ choice of product strongly depends on the appeal of product mix and its congruence with their self-concept.

Indian Republic Day Essay

In the life of every nation there are certain days which are considered as red-letter days. The Republic Day celebration held on 26th January every year in our country is one of those days. It is perhaps the most important day of our country. It marks the birth of our nation as a republic. Therefore this day is celebrated all over the country with great pomp and show. The origin of Republic day goes back to pre- independence days of 1929, when the Indian National Congress during its Lahore session under the President ship of Pt. Jawaharlal Nehru passed a resolution declaring ‘Complete Independence’ as the goal of the nation and decided to celebrate 26th January every year as the Independence day throughout the length and breadth of the country. From then on till the dawn of independence on Aug. 1947, the nation celebrated 26th Jan. as Independence Day. Later, when India wanted a day to mark its official birth 26th January, the independence day of the pre-independence days was chosen. On this day, 26th Jan. 1950 Indian constitution came into force and India was proclaimed to be a sovereign, democratic and a republic’ Soldiers from different wings of the armed forces, units of paramilitary and police forces march to the tune of the military band. The President takes the salute. A colourful %-past by helicopters and aeroplanes makes the ceremony most spectacular. Folk dances by cultural troupes and various performances are put up by school children to keep the audience spellbound. The tableaux of states depicting the cultural wonders of the states follow the school children. The procession lasts for several hours and finally ends up at Red Fort. Hundreds of people from far off places come to watch the charming show of military might and national glory. It is a great day for all of us. It is a day of remembrance, thanksgiving, and rejoicing. It is also a day of national pledge when we decided to make our country, sovereign, democratic, and republic. A great deal more remains to be done, to achieve this pledge. It is up to you and me to redeem this pledge and make our nation truly democratic and republic.

Case SDM Essays

Case SDM Essays Case SDM Essay Case SDM Essay What would be your suggestions for distribution channel for mushrooms? B. Possible Solutions Consumer awareness can be created by test marketing. Through sales persons and customer response to the product. Samples can be distributed in big malls and Variety stores. Awareness can also be created through outdoor publicity such as wall hoardings, banners, insertions in news papers etc. Targeted Customers: Hotels * Household sector * Restaurants * Industrial canteens Brand name of the company along with the product can also be highlighted to the customer by using the concept of event marketing. For different kinds of selling modes they can target different customers Institutional sale: Hotel / Restaurants/longitudinal canteens Individual sale: Household Approach to hotel industry can be made and product benefit can be shown to convince the customer. Mushroom related recipe booklet can be given to them for use. Can approach the T. V programs for Khan Khan to show different recipes of Mushrooms in their shows. Dealer push through sales promotion campaign. Press meetings can be a way to consumer awareness. Editors, ruinations of newspapers having maximum circulation can be contacted and samples to be distributed to them (such as 250 GM or 100 GM packs). Packaging should be attractive. Distribution network: Product having being perishable, company should go for faster and effective distribution network having cold storage facility. Distribution through company livery vans In local market Ana Lustrously markets. Network Sales person Chain Store Telemarketing Manufacturer Supplier Retailer Customer Order Case Study 2 Indian Refrigerator Market tongue n rail or road transport t to roan Indians Refrigerator market estimated at RSI. 750 Cry. Is catered mainly by 10 brands. The annual capacity is estimated at around 4. 15 million units is running head of demand of 1. 5 millions. As there is a demand and a surplus supply, all the manufacturers are trying out for new strategies in the market. Times have changed and also the buying behavior of the customer. Earlier it was cash and carry system. Now dealers play an important role in selling; now the systems is exchange for old bring your old refrigerator and take a new one with many gifts. A new company by name Electrocute has entered the market which has acquired Lankly, Cultivator and Volta brand. Researchers have revealed that urban and city sales are declining and hence all manufacturers are trying to concentrate on rural markets. Electrocute strategy is customization of market, with special attention to the Northern and Southern India markets, while Godard the main player thinks that dealer network in rural market for sales and service will be beneficial and is trying to give more emphasis on dealer network, whereas Whirlpool has adopted the strategy of increasing the dealer network by 30%. The market shares of the major players are as follows: God reek Evidence Cultivator Lankly Volta Whirlpool Deadwood Others 5% 27% 1% 1 . Could the refrigerator market be segmented on geographical base planned by Electrocute? 2. What would be the marketing mix for rural market? 3. Wicked 125 L and 150 L models be an ideal choice to launch in rural market? 1 . The main Justification for Electrocute strategy would be Electrocute is amalgamation of 3 companies, Cultivator, Volta and Lankly. Lankly is popular in South Indian racket, while Cultivator is famous in North India Market. Electrocute wants to cash in on the popularity of the respective brands. It is not possible to segment according to North or South Indian Market, once a companys name becomes a logo, then the reason for buying for customers for other brand depends upon price, quality, usability and features of the product. The storage pattern of foods in North India and South India is same. Same is the case of rest of India, so it wont be possible to segregate the market according to the geographical base. 2. The rural market is small but significant as far as refrigerator is concerned. Moreover, the cost of selling of dealer in the rural market should also be Justified. The type of food the rural people consume should also be taken into account; they prefer to have more of natural foods and less of derived food products like Ice- creams, Utter, scenes etc. I nee cost AT ten retaliatory snouts De less attractive to buy. The size and material should be so adjusted that the cost price would be reasonable. The capacity of the refrigerator should be 100 1 300 1. Much more space as to be given for storing vegetables. Other important factor to be taken into consideration is the Power supply which is not so good in rural areas. To avoid the voltage fluctuations in built stabilizers will be the selling features in the rural areas. 3. The chances of selling of 125 1 and 150 1 refrigerators are high because the prices of the refrigerators would be less. This would be a major factor. The second aspect would be they dont have many items to store. They would prefer a small refrigerator, also the space in their homes are not very big wherein a small refrigerator would serve their needs.

Recovery-watch update - Emphasis

Recovery-watch update Recovery-watch update As the seasons turn and the nights draw in, we continue to track how often the terms recovery and green shoots appear in the broadsheets. And we ask: can we look to the newspapers for renewed hope, or mere cold comfort? With only the most intermittent exception, it is the latter. This pessimism has dominated since the news on 23 October that we still havent pulled out of the recession. Our research shows a huge drop-off in references to green shoots: at a feeble 41 (compared with 94 last month, and 167 in August), it is at its lowest number since 2008. This term has been becoming increasingly unpopular, not to mention mocked, as the situation drags on. The amount of articles featuring the word recovery has fallen to 1316 (from 1685 in September), which puts it about level with the June figures: a month when the Government came under attack for their role in the crisis. Theres little gentle solace here. The language of attack, war and brutality is prevalent in Octobers articles: emotive words like decimated, pummelled, crashing and shattering abound. Our hopes are mourned; the tyranny of numbers is feared; and we stand in the debris of shopping streets [] like bombsites. The purpose of such prose, besides sheer frustration by the authors, is unclear. Are we to rally in the face of this (we shall fight in BHS; we shall fight in Somerfields and on the High Street ) or hang our heads in defeat?

Critical analysis or explain some important point about a piece of Essay

Critical analysis or explain some important point about a piece of literature - Essay Example The story mocks at the innocence and niceness, and proves that too much simplicity becomes serious obstacle in personality development, and the progress of the simple people appears to be struck and stopped. On the contrary, the people who take timely decisions by revolting against the unnecessary domestic and social rules make their sure headway towards progress, independence and success in life; the same can be observed by going through the personalities of Dee and Maggie, the two daughters of a single mother, Mrs. Johnson. Published in 1973, the novel under the title â€Å"Everyday Use† is one of the most influential works created on the topic of the adherence and emotional attachment of the African Americans to their traditions, customs, conventions and values. The author, Alice Walker, has skillfully elaborated the very reality that the dedication and affection for the cultural heritage and ancestral norms can be found in the attitude and behavior of even the most modish, trendy and voguish individuals of society. Consequently, the African Americans have not forgotten their cultural values and traits even after four centuries of their migration from their motherland. The same is applied on the elder sister Dee, which abhors the name her Mama has given to her, and replaces it with Wangero, as she views: â€Å"I couldn’t bear it any longer, being named after the people who oppress me.† (Christian 29) Additionally, the novel also supports the very idea that innate characteristics dominate over personality throughout human life. Hence, the children of the same parents are also different from one another in liking, disliking, tastes and habits. The main theme of the story is this that man is valued as he makes himself valuable. Consequently, the individuals, who take initiative, establish goals and make struggle to achieve the same, are looked at with unabated admiration and respect. On the contrary, the simple, innocent and extra-obedient and complying members of society lag far behind them in the race of accomplishments and achievements; the same can be observed by getting oriented with the personalities of Dee and Maggie in the story under examination. It is therefore instead of being grateful to the innocent and simple Maggie, the Mama also admires the qualities Dee possesses: â€Å"She used to read to us without pity; forcing words, lies, other folks’ habits, whole lives upon us two, sitting trapped and ignorant underneath her voice.† (Christian 229) The story also throws light on the problems faced by the US population including single motherhood, class discrimination, racial and ethnic conflicts and socioeconomic situation etc. Moreover, the author has also highlighted the shabby abode and dilapidated environment in which the lower stratum of the US society lives and strives in order to make its both ends meet on the one hand, and keep the wolf from the door on the other. The story focuses upon th e character of the middle-aged lady, called Mrs. Johnson, and her innocent daughter Maggie, who are leading a miserable and lonely life in the southern part of the USA. Being the member of lower middle class, Mrs. Johnson had led a very hard and pathetic life and had brought up her two daughters by toiling hard throughout the week in her youth. Not only this